I don't get their methodology. They offer no alternative FPS game(s) to play or purchase on the gaming device of our choice. What kind of business sense is that to just ignore potential customers.

H3 or any other older unreleased Halo (on PC) would sell gangbusters. Meanwhile Steam is eating their lunch and now its hanging out on the living room couch as well. So focused on thier XBOX, how long can they afford to refuse money?