Titan is actually as old as the 680, Nvidia just used them all in Tesla compute GPUs until they felt it necessary to out it as a consumer GPU. They basically handed the last generation to AMD because they had a trump-card in their back pocket that would force AMD into the catch-up role. The R9 290X is definitely late, well-played Nvidia. It would be silly even for me to upgrade my two 7970s to an R9 290X, let alone for Freelancer to swap out two perfectly good Titans for two 290X in Crossfire. The gain just isn't there. The 7970 in CF (or R9 280X, if you really want to call it that) is only 12 FPS shy of two R9 290X in CF in Battlefield 3 at 3840x2160. Worth $1100? Nope. Never. At lower resolutions, the computing horsepower is irrelevant.