Quote Originally Posted by Warsaw View Post
True...for now. I'm pretty sure there is a point when the consoles stop being sold at a loss due to age. I also know that the tech in the Xbox 360 and PS3 was cutting edge at the time while the stuff in the new ones is old hat. Still, I guess I could rephrase it as "sold at less of a loss."
Well, keep in mind... "sold at a loss" is per-unit costs exceeding the price they sell it to the store (which is pretty close to MSRP... they don't let the stores take basically any profit on the devices).

The PS3 leveled out and was profitable per-unit by about 2009.

But profitable per unit does not mean the division is profitable yet. They still need to recover all of the per unit costs over the last several years. Oh, and the not per unit costs of research, development, marketing, support, and so forth; those are all above-and-beyond parts and labour. We still don't know if those billions and billions and billions of dollars have ever been recovered. With the long generation, we think "barely".